- Author
- Gwarda-Gruszyńska Edyta (Uniwersytet Łódzki)
- Title
- Praktyki polskich przedsiębiorstw w zakresie komercjalizacji nowych technologii
Polish Companies Experiences in Commercialization of New Technologies - Source
- Acta Universitatis Lodziensis. Folia Oeconomica, 2013, t. 287, s. 207-217, tab., bibliogr. 11 poz.
- Issue title
- Wyzwania współczesności : informacja - wiedza - zarządzanie
- Keyword
- Komercjalizacja, Nowe technologie, Strategia produktu
Commercialization, High-tech, Product strategy - Abstract
- Celem tego artykułu jest przedstawienie wyników badań empirycznych, w których jednym z zadań badawczych była analiza czynników różnicujących strategie komercjalizacji nowych technologii. (fragment tekstu)
In 2009-2012 the research on strategies and tactics of commercialization was done. The aim of this article is to present the research results. Main area covered here is the area of innovation market implementation, especially strategies of Polish companies in this field. Different factors that can have influence on commercialization strategies were identified and analyzed. The starting point for their identification was factor importance in the success or failure of the commercialization process. As the result characteristics of four main commercialization strategies were presented. (original abstract) - Accessibility
- The Main Library of the Cracow University of Economics
The Library of Warsaw School of Economics
The Library of University of Economics in Katowice
The Main Library of Poznań University of Economics and Business
The Main Library of the Wroclaw University of Economics - Bibliography
-
- Arora A., Ceccagnoli M. (2006), Patent protection, Complementary Assets, and Firm's Incentives for technology Licensing, "Management Science", Vol. 52, No. 2, February
- Elfenbein D. W. (2007), Publications, Patents and the Market for University Inventions, "Journal of Economic Behaviour & Organization", Vol. 63
- Kay J. (1996), Podstawy sukcesu finny, PWE, Warszawa
- Maital S., Seshadri D.V.R. (2011), Innovation Management, Response Books, New Dehli-London
- Nauka i Technika w Polsce w 2009 roku (2011), GUS, Warszawa
- Obłój K. (2001), Strategia organizacji, PWE, Warszawa
- Projekt badawczy własny ,Modele i determinanty wyboru strategii komercjalizacji nowych technologii i innowacyjnych rozwiązań", grant nrNN115 261936
- Sun H., Chow A., Lo C. (2008), Rapid Commercialization of Acquired Innovations - A Collaborative Model Based on Case Studies in Chinese Companies, "International Journal of Innovation and Technology Management", Vol. 5, No. 3
- Thursby J. G, Kemp S. (2012), Growth and Productive Efficiency of University Intellectual Property Licensing, "Research Policy", No 31
- Trott P. (2008), Innovation Management and New Product Development, Prentice Hall, London-Milan
- Tsai Y., Hsieh L. (2006), An Innovation Knowledge Game Piloted by Merger and Acquisition of Technological Assets: A Case Study, "Journal of Engineering and technology Management", No 23
- Cited by
- ISSN
- 0208-6018
- Language
- pol






