- Author
- Ahmadi Kumars (Islamic Azad University, Sanandaj Branch, Iran), Rezaee Mahdia (Islamic Azad University, Sanandaj Branch, Iran)
- Title
- Survey the Effective Political Factors on Nationalism Consumption Development
- Source
- International Letters of Social and Humanistic Sciences (ILSHS), 2015, vol. 2 (1), s. 187-191, tab., bibliogr. 4 poz.
- Keyword
- Konsumpcja, Polityka kształtowania konsumpcji, Wyniki badań, Polityka konsumencka
Consumption, Consumption-shaping policy, Research results, Consumer policy - Note
- summ.
- Country
- Iran
Iran - Abstract
- The current article is done with the aim of determining the effect of political factors level on nationalism consumption of Sanandaj county consumers in 133. The method of this article is exploratory - measurement. The objective society, consist of Sanandaj Islamic Azad and governmental university experts in the field of marketing that is a kind of limited society and all society members. The information collection tool includes a substantiative questionnaire with the Likret spectrum. For analyzing data, the SPSS statistic software and for surveying the level of criterion and precaution effective variables, the Nonparametric Binomial test was used. The analysis results showed that the effective political indexes on nationalism consumption development includes: the boycott position, the animus of governmental undertakers, revision in fiscal rules, the aperture level of country borders, the economic handicap of government in the political conferences and the prophecy of cultural system and media, that all these six indexes (factors) have an effect on nationalism consumption. (original abstract)
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- Bibliography
-
- Haghighi M., Hossienzade M., The comparison between the internal productions consumption tendency in Tehran with other world's regions, the Modares index of humanity science, 13(4) (2008).
- Heydarzade K., Zandhesami H., Evaluation the distinctions (preferences) of customers in the deciding shopping process of foreign goods, the marketing evaluation magazine. Fourth year, number 7(2009).
- Rajaee C., Nowadays human identity problem (playing a role in the one civilization and multi culture era), Tehran: Farhang publication (2003).
- Irena V., Role of ethnic affiliation in consumer ethnocentrism. Emerald Group Publishing Limited. (2008)
- Cited by
- ISSN
- 2300-2697
- Language
- eng
