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Author
Konopielko Łukasz (Uczelnia Łazarskiego w Warszawie), Sołtysiak Jakub (Uczelnia Łazarskiego w Warszawie)
Title
Managing Value - Empirical Research on Footballers Value Determinants on the European Market
Source
Zeszyty Naukowe Wyższej Szkoły Ekonomiczno-Społecznej w Ostrołęce, 2016, nr 22, s. 395-405, tab., bibliogr. 12 poz.
Keyword
Ceny transferowe, Sport, Media społecznościowe
Transfer pricing, Sport, Social media
Note
summ., streszcz.
Abstract
Celem artykułu jest analiza wartości transferowej piłkarzy w kontekście ich osiągnięć sportowych i pozasportowych, w szczególności aktywności w mediach społecznościowych. Po krótkim wprowadzeniu w zagadnienia piłkarskiego rynku transferowego zostały przetestowane dwa modele przy użyciu danych o 79 graczach. Wskazują one, że spośród 14 branych pod uwagę zmiennych tylko 4 są istotne: długość kontraktu, indeks efektywności, poziom ligi oraz gra na pozycji napastnika. Rezultaty wskazują zatem, że nie tylko czynniki sportowe są determinantami ceny gracza, co otwiera pole do dalszych badań w tej dziedzinie. (abstrakt oryginalny)

The aim of this paper is to analyse football players transfer values in the context of their sport and non-sport, particularly social media activity. Following a brief analysis and introduction to the peculiarities of the football transfer market, two regression models were tested using sample with 79 players. Out of 14 variables, only 4 were significant: contract length, performance index, leagues competition level and forwards position. The results, therefore, confirm that the sporting performance is not the sole determinant for the price. Additionally a number of opportunities for further research is presented. Key words: social media, transfer price, league, sport. (original abstract)
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Bibliography
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ISSN
2391-9167
Language
eng
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