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Kollár Roman (University of Health and Social Work sv. Alžbety in Bratislava, Slovakia)
Klasický hasičský výskum Bernarda Berelsona o úlohe novín v živote ich čitateľov
Bernard Berelson´s Classical Firehouse Research on the Role of a Newspaper in Reader´s Life
Humanum. Międzynarodowe Studia Społeczno-Humanistyczne, 2015, nr 19 (4), s. 109-115, bibliogr. 11 poz.
Humanum. International Social and Humanities Studies
Prasa, Strajki, Opinia publiczna, Badania ankietowe, Badania socjologiczne
Press, Strikes, Public opinion, Questionnaire survey, Sociological research
Berelson Bernard
The aim of this article is a presentation of Bernard Berelson´s classical firehouse research. Berelson´s research reflected the strike of eight major New York newspaper deliverymen and belongs to a category of firehouse projects. The research was conceived as qualitative survey based on intensive interviews with 60 people and the analysis of data led author to describing the role of a newspaper in reader´s life.(original abstract)
Full text
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