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Author
Sánchez-Hernández M. Isabel (University of Extremadura, Spain)
Title
Champion Behavior in SMEs in Times of Crisis
Source
Marketing i Rynek, 2017, nr 7 (CD), s. 650-656, rys., tab., bibliogr. 14 poz.
Keyword
Społeczna odpowiedzialność, Małe i średnie przedsiębiorstwa, Kryzys gospodarczy, Modelowanie równań strukturalnych, Badania empiryczne
Social Responsibility, Small business, Economic crisis, Structural Equation Modeling, Empirical researches
Note
summ.; Artykuł dostępny na płycie CD
Country
Hiszpania
Spain
Abstract
The present research investigates the link among the relationship of firms with their stakeholders and their behavior as champions in competitive regional contexts in times of crisis. An empirical analysis is carried on based on survey data through partial least squares structural equation modeling from 130 Spanish firms in the Region of Extremadura, in Spain. Participants were firm managers in regional clusters involved in the Social Responsibility journey promoted by the local government. The results suggest that Social Responsibility fosters the firm´s champion behavior. (original abstract)
Accessibility
The Main Library of the Cracow University of Economics
The Library of University of Economics in Katowice
Bibliography
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Cited by
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ISSN
1231-7853
Language
eng
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