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Author
Nesterak Janusz (Cracow University of Economics, Poland)
Title
The Application of Eye Tracking in the Optimisation of an IT System - Selected Research Findings
Source
Business and Non-profit Organizations Facing Increased Competition and Growing Customers' Demands, 2018, vol. 17, s. 293-303, rys., tab., bibliogr. 12 poz.
Keyword
Okulografia, Zarządzanie zasobami przedsiębiorstwa, Systemy informatyczne
Eye tracking, Enterprise Resource Planning (ERP), Computer system
Note
summ.
Abstract
Eye tracking is an objective measurement method, whose distinctive feature is the form and the quality of the obtained data. They reflect actual behaviours and reactions of respondents. In 2017 a study was conducted, whose aim was to indicate the directions for the improvement of an ERP class IT system. A team of scientists from Cracow University of Economics assumed improvement in: the shape and process of mapping a business process in the software and the way of building graphical user interfaces adjusted to customers' requirements. The issues were subjected to studies from the User's point of view with the use of eye tracking technology. The aim of the paper is to present the research methodology and indicate selected effects of the conducted works. (original abstract)
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Bibliography
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  9. Pernice, K., & Nielsen, J. (2009). How to Conduct Eyetracking Studies. Nielsen Norman Group.
  10. Poole, A., & Ball, L.J. (2005). Eye tracking in human-computer interaction and usability research: Current status and future prospects. In C. Ghaoui (Ed.,), Encyclopedia of Human-Computer Interaction. Pennsylvania: Idea Group, Inc.
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  12. Young, L.R., & Sheena, D. (1975). Survey of eye movement recording methods. Behavior Research Methods & Instrumentation, 7(5), 397-429.
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ISSN
2543-540X
Language
eng
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