- Author
- Kotarba Marcin (Warsaw University of Technology, Poland)
- Title
- Digital Transformation of Business Models
- Source
- Foundations of Management, 2018, vol. 10, nr 1, s. 123-142, tab., aneks, bibliogr. 9 poz.
- Keyword
- Transformacja cyfrowa, Modele biznesowe, Technologie cyfrowe, Rozwój technologiczny, Zachowania konsumenta
Digital transformation, Business models, Digital technologies, Technological development, Consumer behaviour - Note
- JEL Classification: D02, O14, O32, O33
summ. - Abstract
- The goal of the article is to present the scope of changes in the morphology of business models in contemporary organizations that took place in the recent decades, because of the massive technological development, framed under the concept of "digital transformation (DT)." An enhanced business model canvas concept is used as a base for presenting the changes, with a general time cutoff set in the year 2000. For the period before and after this measurement date, key elements of the business model and the drivers of their transformation are documented in a structured form and commented, together with practical conclusions and proposed further study areas. (original abstract)
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- Bibliography
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- Bughin, J., Catlin, T., Hirt, M., Willmott, P., 2018. Why Digital Strategies Fail. January 2018, McKinsey Insights [online]. https://www.mckinsey.com/business-functions/digital-mckinsey/our-insights/why-digital-strategies-fail, [Accessed 3 February 2018].
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- Cited by
- ISSN
- 2300-5661
- Language
- eng
- URI / DOI
- http://dx.doi.org/10.2478/fman-2018-0011
