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Autor
Grundey Dainora (Vilnius University, Lithuania), Griesiene Ingrida (Vilnius University, Lithuania)
Tytuł
Ingrida Griesiene, Price Discrimination : a Comparative Study of Business Universities in Lithuania
Źródło
Economics & Sociology, 2011, vol. 4, nr 1, s. 64-77, rys., tab., bibliogr. 39 poz.
Słowa kluczowe
Szkolnictwo wyższe, Strategia cen, Analiza porównawcza
Higher education, Pricing strategies, Comparative analysis
Uwagi
summ.
Kraj/Region
Litwa
Lithuania
Abstrakt
The paper reflects on the phenomenon of price discrimination, evaluating the theoretical background, which is further adapted to the theory of tertiary education. The main focus is to identify the forms and levels of price discrimination in two selected business universities in Lithuania, as a fundamental comparative analysis discloses that pricing strategies differ from university to university, but the price discrimination fact stays constant as our study shows. The most popular way of price discrimination at the university level, as our study shows, is third-degree price discrimination. (original abstract)
Pełny tekst
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Bibliografia
Pokaż
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Cytowane przez
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ISSN
2071-789X
Język
eng
URI / DOI
http://dx.doi.org/10.14254/2071-789X.2011/4-1/7
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