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Czernek Katarzyna (Uniwersytet Ekonomiczny w Katowicach), Marszałek Paweł (Uniwersytet Ekonomiczny w Poznaniu)
Why Tourist Entrepreneurs are not Homo Oeconomicus? The Case of a Polish Mountain Destination
Economics and Business Review, 2017, vol. 3 (17), nr 2, s. 51-78, rys., tab., bibliogr. 84 poz.
Słowa kluczowe
Homo oeconomicus, Koncepcja człowieka gospodarującego, Przedsiębiorca, Badanie turystyki, Turystyka, Współdziałanie przedsiębiorstw, Współpraca
Homo oeconomicus, Concept of Homo Oeconomicus, Entrepreneur, Tourism research, Tourism, Cooperation of enterprises, Cooperation
Klasyfikacja JEL: B50, D22, L83

The neoclassical concept of homo oeconomicus has barely been discussed in the context of tourist entrepreneurs. Using a convergent approach, we present a complex research on the rationality of those occupied with tourism. We discuss to what degree the critique of homo oeconomicus is justified when one considers entrepreneurs in the tourism sector. We analyse this issue with use of qualitative research in the context of the decision as to whether to enter into cooperation with other entities within a mountain tourist destination in the south of Poland. On the basis of the research we broaden the knowledge on the incentives and behaviour of tourist entrepreneurs. (original abstract)
Dostępne w
Biblioteka Główna Uniwersytetu Ekonomicznego w Krakowie
Biblioteka Szkoły Głównej Handlowej
Biblioteka Główna Uniwersytetu Ekonomicznego w Katowicach
Biblioteka Główna Uniwersytetu Ekonomicznego w Poznaniu
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