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Autor
Szpringer Włodzimierz (Szkoła Główna Handlowa w Warszawie)
Tytuł
Metaverse - nadmierny szum czy nowe szanse dla biznesu? (cz. 1)
Metaverse - excessive hype or new business opportunities?
Źródło
Kwartalnik Nauk o Przedsiębiorstwie, 2023, nr 2, s. 55-67, bibliogr. 46 poz.
Słowa kluczowe
Technologia blockchain, Technologie cyfrowe, Konkurencja, Ochrona danych, Ochrona własności intelektualnej, Metaświat
Blockchain technology, Digital technologies, Competition, Data protection, Intellectual property protection, Metaverse
Uwagi
streszcz., summ.
Abstrakt
Celem artykułu (cz.1) jest analiza metaverse z perspektywy kluczowych wyzwań dla regulacji, jak również kwestie szans i zagrożeń dla biznesu. Istnieją różnice poglądów na temat potencjalnych implikacji metaverse na ludzi i biznes. Część badaczy sądzi, że jest to tylko inkrementalny rozwój rozszerzonej (mieszanej) rzeczywistości, trend rozwoju serwisów społecznościowych, gamingu i rozrywki, bez cech przełomowej innowacji. Inni wskazują na jakościowe zmiany środowiska Internetu, już obecnie wpływające na penetrację metaverse przez korporacje i nowe modele biznesowe. Metody badawcze to przegląd literatury, prawa i orzecznictwa, z uwzględnieniem ekonomicznej analizy prawa.(abstrakt oryginalny)

The aim of the article (part 1) is to analyze the metaverse from the perspective of key challenges for regulation. The analysis continues with the issue of opportunities and threats for business. There are different opinions about the potential implications of the metaverse for people and business. Some researchers believe that this is just an incremental development of augmented (mixed) reality, a trend of social networking, gaming and entertainment development, without the features of a disruptive innovation. Others point to qualitative changes in the Internet environment, already affecting the penetration of the metaverse by corporations and new business models. Research methods are - a review of literature, law and jurisprudence, including the economic analysis of law.(original abstract)
Dostępne w
Biblioteka Główna Uniwersytetu Ekonomicznego w Krakowie
Biblioteka SGH im. Profesora Andrzeja Grodka
Biblioteka Główna Uniwersytetu Ekonomicznego w Katowicach
Pełny tekst
Pokaż
Bibliografia
Pokaż
  1. Allen K. (2022). How Will Social Media Platforms Flourish in the Metaverse? https://accelerationeconomy.com/metaverse/how-will-social-media-platforms-flourish-in-the-metaverse/
  2. Anderson J., Rainie L. (2022). The metaverse will not fully emerge in the way today's advocates hope https://www.pewresearch.org/internet/2022/06/30/the-metaverse-will-not-fully-emerge-inthe-way-todays-advocates-hope/
  3. Arijit A. (2022). Is the Metaverse the Future of Social Media? https://www.internetmarketingschool.co.in/is-the-metaverse-the-future-of-social-media/
  4. ASA (2022). Things can only get Meta: a brief guide to ad regulation in the Metaverse https://www.asa.org.uk/news/things-can-only-get-meta-a-brief-guide-to-ad-regulation-in-the-metaverse.html
  5. Ball M. (2021). Content, Services, and Asset Businesses in the Metaverse https://www.matthewball.vc/all/csametaverse
  6. Ball M. (2021a). Hardware and the Metaverse https://www.matthewball.vc/all/hardwaremetaverse
  7. Ball M. (2022). Metawersum. Jak internet przyszłości zrewolucjonizuje świat i biznes, Warszawa, MTBiznes
  8. Bielczyk N. (2022). What Is Metaverse And How Will It Influence The Economy? https://blog.cryptostars.is/what-is-metaverse-and-how-will-it-influence-the-economy-b83c48cefadb
  9. Breton T. (2022). People, technologies & infrastructure - Europe's plan to thrive in the metaverse https://www.linkedin.com/pulse/people-technologies-infrastructure-europes-plan-thrivethierry-breton/
  10. Brophy A. (2022). A Gen Zer's view of the future of social media and the metaverse https://www.prdaily.com/a-gen-zers-view-of-the-future-of-social-media-and-the-metaverse/Chonan
  11. U. W. (2022). Metaverse or Metacurse? https://papers.ssrn.com/sol3/papers.cfm?abstract_id=4038770
  12. Clark S. (2022). How Regulations Will Affect the Metaverse https://www.reworked.co/digital-workplace/how-regulations-will-affect-the-metaverse/
  13. Coillet-Matillon P. (2022). What regulation for the metaverse? https://incyber.fr/en/what-regulation-for-the-metaverse/
  14. Cristea M. (2022). Marketing, social media and branding in the Metaverse era with expert Zoe Marais https://business-review.eu/business/media-marketing/marketing-social-media-and-brandingin-the-metaverse-era-with-expert-zoe-marais-235743
  15. D`Anastasio C. (2022). Venture Capitalist Matthew Ball's Guide to the Metaverse https://www.bloomberg.com/news/newsletters/2022-07-15/venture-capitalist-matthew-ball-has-writtena-new-book-about-the-metaverse FT (2022). The Metaverse by Matthew Ball - a glimpse of the future https://www.ft.com/content/2258dda9-af91-46ba-b56b-08c790f1d47b
  16. Dataprivacymanager (2021). What is the future of your Privacy in METAverse https://dataprivacymanager.net/what-is-the-future-of-your-privacy-in-facebook-metaverse/
  17. Duijzer G. (2021). Ochrona tożsamości w świecie cyfrowym. Tożsamość suwerenna a nieruchomości https://www2.deloitte.com/pl/pl/pages/real-estate0/articles/ochrona-tozsamosci-w-swieciecyfrowym.html
  18. EP (2022). Metaverse. Opportunities, risks and policy implications www.europarl.europa.eu
  19. ESC (2021). Metaverse or metacurse? https://ecs.co.uk/resources/metaverse-or-metacurse/
  20. Floridi L. (2022). Metaverse: A Matter of eXperience https://papers.ssrn.com/sol3/papers.cfm?abstract_id=4121411
  21. Gadhiya P. (2022). Social Media & Metaverse https://blog.cryptostars.is/social-media-metaversed7c07e2a7446
  22. Giannopoulou A., Wang F. (2021). Self-sovereign identity Internet Policy Review. Journal of Internet Regulation 10 (2) https://policyreview.info/glossary/self-sovereign-identity
  23. Gleisslutz (2022). Medienrechtliche Regulierung von Metaverse-Plattformen https://www.gleisslutz.com/de/aktuelles/know-how/Medienrechtliche_Regulierung_Metaverse-Plattformen.html
  24. Haas E. (2022). Book Review: The Metaverse and How it will Revolutionize Everything by MatthewBall https://www.sps.nyu.edu/homepage/metaverse/metaverse-blog/book-review-the-metaverse-and-how-it-will-revolutionize-everything-by-matthew-ball.html
  25. Hollowell A. (2022). Why the metaverse must be open but regulated https://venturebeat.com/2022/01/26/why-the-metaverse-must-be-open-but-regulated/
  26. Judge E. F., Brown T. E. (2017). Pokémorials: Placing Norms in Augmented Reality https://papers.ssrn.com/sol3/papers.cfm?abstract_id=3088660
  27. Kasiyanto S., Kilinc M. R. (2022). The Legal Conundrums of the Metaverse Journal of Central Banking, Law&Institutions, 1 (2) https://jcli-bi.org/index.php/jcli/article/view/25
  28. Laxminarayanan G. (2022). Decoding the Metaverse Through the Data Analytics Lens https://www.spiceworks.com/tech/data-management/guest-article/decoding-the-metaverse-throughthe-data-analytics-lens/
  29. LedgerInsights (2022). Will the metaverse's impact on digital marketing be equivalent to social media? https://www.ledgerinsights.com/metaverse-digital-marketing-channel/
  30. Liu I. (2022). Is the metaverse above the law? https://www.deacons.com/2022/06/07/is-the-metaverse-above-the-law/
  31. Marr B. (2022). The Future Of Social Media In The Metaverse https://www.forbes.com/sites/tanotofoundation/2022/11/15/tanoto-foundation-improving-lives-in-asia-for-four-decades/?sh=14cc57974aae
  32. Mondal S. (2022). The Rise Of SocialFi: A Fusion Of Social Media, Web3, And Decentralized Finance https://hackernoon.com/the-rise-of-socialfi-a-fusion-of-social-media-web3-anddecentralized-finance
  33. Musically (2022). European Commission hints at plans for metaverse regulation https://musically.com/2022/09/15/european-commission-hints-at-plans-for-metaverse-regulation/
  34. Nortonrosefulbright (2021). The Metaverse: The evolution of a universal digital platform https://www.nortonrosefulbright.com/de-de/wissen/publications/5cd471a1/the-metaverse-the-evolution-of-a-universal-digital-platform
  35. Ondrejka C. (2004). Escaping the Gilded Cage: User Created Content and Building the Metaverse https://papers.ssrn.com/sol3/papers.cfm?abstract_id=538362
  36. Sas M. (2020). Czym jest suwerenna tożsamość? https://fintek.pl/czym-jest-suwerenna-tozsamosc/
  37. SocialFi (2022). The First Social Trading Aggregator, Social Trading Guild, Social Trading Networkon Web3 https://socialfi.ai/
  38. Sotatek (2022). Can SocialFi be The Social Network of the Future? https://www.sotatek.com/cansocialfi-be-the-social-network-of-the-future/
  39. Stefan M. (2022). The Future Of Social Media In The Metaverse https://nftnewstoday.com/2022/09/05/the-future-of-social-media-in-the-metaverse/
  40. Szpringer W. (2022). Datafikacja. Gospodarka oparta na danych. Konkurencja a regulacja Warszawa, Poltext
  41. Takagi K. (2021). Metaverse: Alternate Reality is the Next Big Thing After Social Networking https://japan-forward.com/metaverse-alternate-reality-is-the-next-big-thing-after-social-networking/?gsearch=click&gclid=CjwKCAiAzKqdBhAnEiwAePEjkjhYAsD0UA-w7AGWkmemErHRpRHZkQ5eCymv8YTZhGIkKBkRpQlEmRoCmzwQAvD_BwE
  42. Takyar A. (2022). Metaverse and Social Media https://www.leewayhertz.com/metaverse-andsocial-media/
  43. Vanas D. (2022). The Metaverse Wars: What is the Future of Social Media? https://www.entrepreneur.com/science-technology/the-metaverse-wars-what-is-the-future-of-social-media/423293
  44. Verma S. (2022). What Laws Govern the Metaverse? https://www.blockchain-council.org/metaverse/what-laws-govern-the-metaverse/
  45. Wenzel Bulst F., De Vinck S. (2022). DG COMP | Understanding the metaverse - a competition perspective https://eaccny.com/news/chapternews/dg-comp-understanding-the-metaverse-acompetition-perspective/
  46. WirtualneMedia (2022). Microsoft ogłasza budowę własnego metaverse https://www.wirtualnemedia.pl/artykul/microsoft-metaverse-mesh-for-teams-ar-vr XR (2021). Who Will Govern the Metaverse? (No, It Won't Be Facebook) https://www.xrtoday.com/virtual-reality/who-will-govern-the-metaverse-no-it-wont-be-facebook/
Cytowane przez
Pokaż
ISSN
1896-656X
Język
pol
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